Always include the area code and use hyphens rather than a combination of parentheses and hyphens.
- Use "814-949-5105" not "(814) 949-5105"
To make a phone number a link, highlight the number, hit CTRL+K, and put in the phone number preceded by “tel:+1-“
- The link for the number listed above would be "tel:+1-814-949-5105"
When mentioning emails, include them in the sentence. Avoid putting emails in parentheses in sentences.
- Do this: "Contact Jonathan O'Harrow at [email protected]."
- Not this: "Contact Jonathan O'Harrow ([email protected])."
To make an email address a link, highlight the address, hit CTRL+K, and put the address in preceded by mailto:
- The link for the email above would be "mailto:[email protected]"
Website Addresses (URLs)
When editing a website, Including links within your text is great for usability. The best practice is to make the text descriptive rather than writing out the exact URL.
- Do this: "Find out more by visiting the Strategic Communications website."
- Not this: "Find out more by visiting https://altoona.psu.edu/strategic-communications."
Websites and Pages
Website is one word and is generally lowercase.
- "Visit the Penn State Altoona website."
Web page is two words and generally lowercase.
- "Visit the Contact Us web page on the Penn State Altoona website."
You can also use “page” and “site” interchangeably with “web page” and website” respectively.
- "Visit the Contact Us page on the Penn State Altoona site."
A “website” refers to a collection of pages all related to one office, department, topic, etc. A “web page” refers to an individual page within a website. While we technically only have one website, it’s fine to refer to the collective pages of an individual office, division, degree program, etc. as a website.
- "For information about applying, visit the Penn State Altoona Admissions website."