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  1. Home
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BA 495 Sample Proposal

Proposal Example: Morrisons Cove Memorial Park

Give a one- or two-sentence description of your internship project/responsibility.
I will be working closely with the MCMP board of directors and senior staff to redesign their logo. The newly redesigned logo will look to the future while maintaining the small feel of the past that is so important to the supporters of the Park.

In a few sentences, give a current “state of affairs” for your organization/industry. What challenges/opportunities is your host site facing. How will your project/responsibility help your host site to address these challenges/opportunities?
MCMP desires to grow their user/patron base. They recognize the need to update their brand to appeal to the changing demographics in their area.

State your approach to this project/responsibility using Bloom’s taxonomic verbs (Level 3 ONLY).

  • Research historical documents to understand the current logo and interview any relevant parties. How was it developed? When was it developed? What was the vision of the facility at the time?
  • Evaluate the wants/needs of the stakeholders.
  • Assess the untapped market.
  • Integrate that understanding into your logo/brand design.
  • Design a proposed project timeline with budget and deadlines.
  • Create a draft logo for review.
  • Prepare and present the final logo to the Board of Directors for their approval.

If you are effective with your project/responsibility, what will be your measurable outcomes?

  • Graphs representing the current demographics of the area, in contrast to the demographic at the time of the design of the old logo.
  • Chart summarizing the wants/needs of the stakeholders.
  • OLD vs. NEW logo (being able to explain what elements of the new logo capture the interest/attention of the new demographic).
  • Proposed budget to actual expense spreadsheet
  • Implementation plan

Academic Internships

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Pennsylvania map showing Penn State's campuses with Penn State Altoona highlighted

Penn State Altoona

A full-service, four-year, residential campus located less than 45 miles from the research campus at University Park. Offering 21 four-year degrees and the first two years of over 275 Penn State majors.
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Give Visit Apply
  • This is Penn State Altoona
    • Welcome from the Chancellor
    • Penn State Altoona At a Glance
    • Mission, Vision, and Values
    • College Leadership
    • Our History
    • Campus Map
    • Current Weather Conditions
    • Livestream
  • Academics
    • Majors
    • Academic Calendar
    • Out-of-Class Learning
    • Eiche Library
    • Registrar
    • Academic Advising
    • Honors Program
    • Campus Closures
  • Admissions
    • Visit Us
    • Information for First-Year Students
    • How to Apply
    • Accepted Students
    • Find Your Admissions Counselor
    • Experience Altoona
    • Virtual Tour
  • Tuition & Financial Aid
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    • Grants
    • Loans
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    • Financial Aid Basics
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    • Financial Aid Information
  • Student Success
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    • Safety at Penn State Altoona
    • Career Services
    • Eiche Library
  • Research & Engagement
    • Undergraduate Research and Creative Inquiry
    • Faculty Research Resources
    • Internships
    • Study Abroad/Study Away
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